Right after graduating from NIFT New Delhi, the founder, Richa Meena set out to build a brand rooted in the culture and heritage of her birth place, Rajasthan.
Kaala Teeka was born out of this desire to amalgamate the easy urban silhouettes with the crafts that she grew up watching and appreciating. Back in her college days our founder in one of her cluster projects she travelled Rajasthan for a month and looking for people who are into Indian handicrafts. In her journey she visited several villages near town Bagru, Jaipur and places near by and found some artisans who are working from the villages itself and making beautiful products like Blue-pottery, Block Printing , Gota Patti etc. The idea started from there and she started the brand Kaala Teeka with sustainable clothing with local artisans who are making beautiful designs and planning to add more handicrafts such as blue-pottery, Home furnishings etc.
The name, Kaala Teeka, itself comes from something very personal, symbolic of the beauty mark that adorns our founder’s face. This personal approach to things is carried through to every stage of our garment making, from selection of fabrics to working with artisans in Jaipur and New Delhi. Always experimenting with new silhouettes that work for our urban consumer with craft practices that need our attention, we care about the little details that otherwise go unnoticed.